The world of analytics is about to change forever. With the upcoming migration to Google Analytics 4, the way we track data is being reimagined. This new model is event-based, which allows for 500 uniquely named events and up to 25 parameters within each one. There are nuances to this limit however and it’s important to understand both the limitations and the advantages to GA4 event structure.
In this webinar with our Head of Analytics, Josh Silverbauer, be prepared to learn the ins and outs of event configuration on this new and improved analytics platform.
Have any questions or want to learn more? Drop us an email at hello@ftf.co.
